Word Of Mouth Marketing

Cara on February 26th, 2010

Crash The Original Black Dog
Yes, my company “Black Dog Social Media” was named after a Dave Mathews Band Song. My first  love was a black lab , I named him after DMB’s “Crash Into Me.”

Crash Into Me – Dave Matthews …
Crash was from a great breeder: honest, smart, loyal, fun and strong. All the things that are important in social media.
Corny, but true.
Black Dogs are also the ones not as readily adopted[......]

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Cara on February 13th, 2010

www.lostpedia.comwww.lostpedia.com
We Google Buzz users, through behavior shifts, are contributing to defining what’s important in the future of social media. Are we GeeBee’s being monitored by the Google “Others” to see how we organize our followers, what content we respond to, and so on?
I love this post that I found while buzzin’ around my Gmail. I follow Chris Brogan, who commented on Christopher S Penn’s “Awaken Your[......]

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Cara on February 9th, 2010

How cool would it be to tell your boss you aren’t comin’ back to work on Twitter? That’s what Jonathan Schwartz, CEO of Sun Microsystems did.
Screen-shot-2010-02-03-at-10.30.44-PM-630x461
So the next day he tweets that he wants to write a book about the experience and asking his followers to tell what they want him to write about. He even has a hashtag to get the buzz going. #jonathanbook
There’s a problem.
He has over 10,000 followers but is only following (as of to[......]

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Cara on February 6th, 2010

black dog oceanLast year  I lost my job. Ten years at one company and my anniversary gift is unemployment. I immediately knew that all the networking I had done for my job was the key to my next career. Small talk always lead to loyal clients. Monster.com was not the answer. My resume against thousands of others! How would I be recognized?
I shouldn’t have been surprised at the loss. Workload was slow and I had plenty of time to volunteer with the animal [......]

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Cara on July 29th, 2009

M&M's
C’mon, fess up. Tell me, how often do you tip at Starbucks?  How may weeks of orders does it take before you no longer notice the tip jar? (my favorite, the paper tip cup, scribbled with “Tips for College Fund”).  Recently I was at Starbucks where this was on the counter:
starbucks tip jars
I usually have a hard time dropping cash into a tip jar when I live by a debit card. However, this time I found myself digging deep into my handbag to see w[......]

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