Engage

Cara on February 26th, 2010

Crash The Original Black Dog
Yes, my company “Black Dog Social Media” was named after a Dave Mathews Band Song. My first  love was a black lab , I named him after DMB’s “Crash Into Me.”

Crash Into Me – Dave Matthews …
Crash was from a great breeder: honest, smart, loyal, fun and strong. All the things that are important in social media.
Corny, but true.
Black Dogs are also the ones not as readily adopted[......]

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Cara on February 9th, 2010

How cool would it be to tell your boss you aren’t comin’ back to work on Twitter? That’s what Jonathan Schwartz, CEO of Sun Microsystems did.
Screen-shot-2010-02-03-at-10.30.44-PM-630x461
So the next day he tweets that he wants to write a book about the experience and asking his followers to tell what they want him to write about. He even has a hashtag to get the buzz going. #jonathanbook
There’s a problem.
He has over 10,000 followers but is only following (as of to[......]

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Cara on January 30th, 2010

cowsA Blog is not a Newsletter.

It is a conversation starter.
1.) Use a catchy title, one that makes someone stop and say “I just gotta read that!” Summarize your point in the title if you can.
2.) Keep it short! 250 Words is best. (400 tops! People are in a hurry and you’re lucky they are reading at all! ) A lot to say? Break it up into a few short posts.  More blogs with fewer words posted through the week will do more for a bu[......]

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Cara on September 7th, 2009

She's writing her blog www.GooGooGaGa.comShe's writing her blog www.GooGooGaGa.com
Rude Awakening #2:
Kids know more about social media than us! (Could this be true? Do you care?)
Here’s my thought process: I’ve been working on launching the Virginia Beach chapter of www.SocialMediaClub.org because I dig their  “If You Know It, Share It” tag line.  Picture events where all walks of life hang out   to selflessly impart skills, with no guise of self-promotion.
[......]

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Cara on August 18th, 2009

Did you see my last blog video interview  “Swimming Against the Tide? Part I”? Now read below and let me know if you’ve encountered or identify with these types:



Did she take this pic for the scenery or the lifeguard? hmmmDid she take this pic for the scenery or the lifeguard? hmmm
Life Guard people say: “Yikes! I don’t want anyone knowing where I am , what I think or to see pictures of my family”
Sunscreen will help avoid sunburn:The day I posted “Part I̶[......]

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Cara on August 16th, 2009

I was reading a great blog the other day  called Social Media Scene Kids. It’s about stereotypes who are hooked on Blogging, Twitter, Facebook etc. It got me thinking, what types  have NOT jumped into the deep end of social media?
www.sdrphotography.us
My husband points out to me his idea  of   non-social media types : “Have a Life” , “Normal”,  “Able to Get Dates”, and “Have ‘Relations’ Regularly”.  F[......]

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Cara on August 5th, 2009

two way color
Social media is a 2 way street: It’s not just about you. It’s about engaging with your community through comments. How do you compare?


BLOGS: News articles, No.  Conversation, Yes.
Lame: You read, leave no comments, or simply say, “Great post!”
Better: You comment on Facebook or ReTweet.
Now We’re Talking: You leave a quick comment right on the blog web page expanding on or even challenging the blog post. You [......]

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Cara on July 29th, 2009

M&M's
C’mon, fess up. Tell me, how often do you tip at Starbucks?  How may weeks of orders does it take before you no longer notice the tip jar? (my favorite, the paper tip cup, scribbled with “Tips for College Fund”).  Recently I was at Starbucks where this was on the counter:
starbucks tip jars
I usually have a hard time dropping cash into a tip jar when I live by a debit card. However, this time I found myself digging deep into my handbag to see w[......]

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